Driving ROI by connecting content and process

Process automation and the elimination of paper present key opportunities for organizations to realize value. 

“That connection between content and process has been one of the persistent value propositions of ECM overall,” says Cheryl McKinnon, principal analyst at Forrester Research, in our latest video series. “In terms of measurable ROI for companies adopting ECM, process automation has been – and continues to be – the number one area.”

In the above video, McKinnon shares how organizations embracing business process improvement and supporting technology can realize clear, tangible business benefits, including top-line growth and bottom-line efficiencies. 

Click here to learn how BPM can take content management to the next level. 

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