Knowing a customer’s industry is equally as important as having deep enterprise content management (ECM) expertise.
When researching enterprise content management vendors, if the vendor doesn’t know your market or the challenges you face regularly, you could add time and money to your purchase, implementation, deployment and upgrade processes.
An ECM product should be developed to meet your specific organisational and industry needs.
A vendor that is unfamiliar with your industry limits its ability to help you use your ECM solution to solve real business challenges specific to your organisation and the work you do every day. You also run the risk of ending up with a solution that can’t integrate with your business applications, or one that takes a lot of custom code to integrate with the core business solutions already in place.
Customers are an invaluable resource for solution development, and often the vendor and customer can learn from each other. To gauge industry expertise, consider the available ways a user can interact with the vendor.
Finally, how does the vendor keep up with trends in your market? The right solution for your organisation can only be established if that ECM vendor knows not only what you want to accomplish, but what’s happening in your industry that might impact your organisation. The vendor should always be thinking about new industry-specific functionality to solve challenges.
Never settle for a solution that may work for you. Finding an ECM vendor with industry expertise will ensure you never have to.